Venice, California — Lightcraft Technology, here, and Paris-based SolidAnim, developers of on-set virtual tracking equipment and visualization software, are combining their Previzion and SolidTrack product offerings in order to provide a full range of virtual production tools for the entertainment industry.
Both companies have entered into a mutual distribution agreement to sell each other’s products in conjunction with their own products in their respective regions, thus supplying their customers with a single source for both optical and markerless tracking for realtime visual effects and on-set visualization systems.
Filmmakers and television producers, sensitive to today’s tightening budgets, need to use a variety of tools and techniques to provide reliable and accurate camera tracking data for use in both real time compositing and post processed visual effects shots.
Typically filmmakers have to wait for post to finish in order to view completed visual effects shots, or build expensive and complex custom solutions requiring teams of experts in order to see the combination of live action and computer generated backgrounds while shooting. Targeting this area, both SolidAnim and Lightcraft had independently developed their own approaches to providing affordable solutions for the tracking and visualization of complex VFX shots, including green screen compositing, 3D rendering, and complex camera moves.
With this agreement, both companies can now provide their customers with the option to use any type of camera tracking whether it is encoded cranes, optical tracking or markerless tracking while still using their preferred solution to visualize and composite the live action elements and backgrounds.
According to Eliot Mack, CEO of Lightcraft Technology (http://www.lightcrafttech.com), “It is impossible to find a single tracking technique that will work in every scenario. In fact, we have found that often you will need to use a combination of techniques to produce a tracking result that is both accurate and stable enough to use in live compositing.”
Isaac Partouche, CEO of SolidAnim (www.solid-track.com), adds, “We have had to concentrate on building a tracking solution that is fast and easy to set up while maintaining the flexibility to adapt to a constantly changing production environment. Now, with the combination of our two companies’ products, we can provide both the flexibility and speed of markerless tracking with the accuracy and stability of the Previzion system for finishing in camera for which Lightcraft is known.”
Both companies’ systems have been used in VFX-heavy productions. Lightcraft’s Previzion system has been used on the ABC series V, Once upon a Time, and Pan Am as well as the feature film Alice in Wonderland. SolidAnim SolidTrack was used on Da Vinci’s Demons in 2012 and is currently being used by Cosmos: A SpaceTime Odyssey (2014).
In addition to its own SolidTrack product, SolidAnim will now be able to distribute Lightcraft’s Previzion system in Europe (EEMA), while Lightcraft will distribute the SolidAnim SolidTrack markerless tracking system in the Americas.