Filmmaker Ridley Scott has brought together all of his RSA Films-affiliated companies together in a multi-business restructure to form the Ridley Scott Creative Group. The Ridley Scott Creative Group aims to strengthen the network across the related companies to take advantage of emerging opportunities across all entertainment genres as well as their existing work in film, television, branded entertainment, commercials, VR, short films, documentaries, music video, design and animation, and photography.
Luke Scott will assume the role of global CEO, working with founder Ridley Scott and partners Jake and Jordan Scott to oversee the future strategic direction of the newly formed group.
“We are in a new golden age of entertainment,” says Ridley Scott. “The world’s greatest brands, platforms, agencies, new entertainment players and studios are investing hugely in entertainment. We have brought together our talent, capabilities and creative resources under the Ridley Scott Creative Group, and I look forward to maximizing the creative opportunities we now see unfolding with our executive team.”
The companies that make up the RSCG will continue to operate autonomously but will now offer clients synergy under the group offering.
The group includes commercial production company RSA Films, which produced such ads such as Apple’s 1984, Budweiser’s Super Bowl favorite Lost Dog and more recently, Adidas Originals’ Original is Never Finished campaign, as well as branded content for Johnnie Walker, HBO, Jaguar, Ford, Nike and the BMW Films series; the music video production company founded by Jake Scott, Black Dog Films (Justin Timberlake, Maroon 5, Nicki Minaj, Beyoncé, Coldplay, Björk and Radiohead); the entertainment marketing company 3AM; commercial production company Hey Wonderful founded by Michael Di Girolamo; newly founded UK commercial production company Darling Films; and film and television production company Scott Free (Gladiator, Taboo, The Martian, The Good Wife), which continues to be led by David W. Zucker, president, US television; Kevin J. Walsh, president, US film; and Ed Rubin-Managing, director, UK television/film.
“Our Scott Free Films and Television divisions have an unprecedented number of movies and shows in production,” reports Luke Scott. “We are also seeing a huge appetite for branded entertainment from our brand and agency partners to run alongside high-quality commercials. Our entertainment marketing division 3AM is extending its capabilities to all our partners, while Black Dog is moving into short films and breaking new, world-class talent. It is a very exciting time to be working in entertainment.”