Tag Archives: Ed Koenig

Ed Koenig returns to MPC to help lead remote color, VFX services  

Ed Koenig has rejoined visual effects and post production studio MPC as an executive producer. Formerly EP of color at MPC’s Los Angeles office, he was one of the first hires the company made when it opened there in 2008. Koenig brings a broad range of post experience to his new post, where he’s tasked with continuing to grow the studio’s network of official partner facilities and expand its remote services beyond color grading. He will be based in New York, but work out of LA as well.

MPC has also announced new additions to its official partner facility roster: 11 Dollar Bill in Chicago and Hero Post in Atlanta. They join Charlieuniformtango in Austin and Dallas, The Work in Detroit and Ditch in Minneapolis as the studio’s list of partner facilities.

“We’re not merely looking to connect with top performers in major markets around the country,” Koenig explains, “but to redefine how these independent companies work with a studio as multifaceted as ours. I’ll also be functioning as a kind of roving advance scout for MPC, finding ways clients anywhere can take full advantage of what we have to offer in a way that works best for them.”

He cites as an example the work they’ve done with Ditch since adding them to the partner roster last year. MPC has not only provided several of the boutique’s clients with high-end color grading, performed by colorists in both its LA and New York offices, but also compositing, finishing, Flame work and a range of other VFX services, all performed by artists based many miles from the Twin Cities. “In these instances, we just point our signal toward Minneapolis and we’re collaborating with Ditch owner and editor Brody Howard and his entire team.”

“A big part of what I’m doing is bringing wide-ranging projects into MPC through our remote partners,” he continues. “While remote color has become an accepted part of the post production mix, our push to expand into a broader roster of visual effects capabilities puts us out in front.”

Nice Shoes adds EP Ed Koenig, colorist Sal Malfitano

A couple of months ago, New York City’s Nice Shoes added Ed Koenig as executive producer. He in turn just recently brought on new senior colorist Sal Malfitano.

Koenig came to Nice Shoes after years with MPC, where he helped build out the company’s US color department as executive producer. In addition to bringing Malfitano on board, Koenig also signed a new remote partner in Minneapolis — the name of which will be announced shortly. He plans to continue strengthening bonds with agency clients in New York, while also growing the studio’s network of remote partnerships, including those in Boston, Chicago, Dallas, Detroit, Miami, New Orleans and Santa Monica.

Malfitano joins Nice Shoes with over eight years of color experience with The Mill. He collaborated directly with Lady Gaga on her music video Applause, and with the team from Anomaly to deliver the Emmy-nominated Super Bowl spot A Hero’s Welcome for Budweiser.

“When I had the opportunity to add to our color team, the first thing I did was call Sal,” added Koenig. “He brings a unique point of view to our roster. Sal learned to grade in a slightly different style to the colorists at Nice Shoes, and I think he will complement our offering very well.”

Main Photo Caption:  (Top to bottom) Sal Malfitano and Ed Koenig.