Tag Archives: business development

Heidi Netzley joins We Are Royale as director of biz dev

Creative agency We Are Royale has added Heidi Netzley as director of business development. She will be responsible for helping to evolve the company’s business development process and building its direct-to-brand vertical.

Most recently, Netzley held a similar position at Digital Kitchen, where she expanded and diversified the company’s client base and also led projects like a digital documentary series for Topgolf and show launch campaigns for CBS and E! Network. Prior to that, she was business development manager at Troika, where she oversaw brand development initiatives and broadcast network rebrands for the agency’s network clients, including ABC, AwesomenessTV, Audience Network and Sundance Cinemas.

Netzley launched her career at Disney/ABC Television Group within the entertainment marketing division. During her seven-year tenure, she held various roles ranging from marketing specialist to manager of creative services, where she helped manage the brand across multi-platform marketing campaigns for all of ABC’s primetime properties.

“With our end-to-end content creation capabilities, we can be both a strategic and creative partner to other types of brands, and I look forward to helping make that happen,” says Netzley.

When Netzley isn’t training for the 2018 LA Marathon, she’s busy fundraising for causes close to her heart, including the Leukemia & Lymphoma Society, for which she was nominated as the organization’s 2016 Woman of the Year. She currently sits on the society’s leadership committee.

Julie Currin joins 2G Digital as VP of biz dev

Burbank — Full-service post house and distribution facility 2G Digital has hired industry vet Julie Currin as VP of business development. She brings more than 15 years of experience in film and television post production, including senior sales and marketing posts with Deluxe, Prime Focus and Laser Pacific Media. In her new role, she will develop new markets for 2G Digital’s services and promote new lines of business.

Currin’s hiring is part of a broader expansion effort and follows 2G’s recent launch of operations in New York through a strategic partnership with the post production facility DuArt. She will focus, in part, on independent producers and others needing fast and cost-effective means to encode and deliver content to iTunes, Google/YouTube, Amazon, Netflix and other media outlets.

Most recently, Currin served as executive producer at Siren Digital, a full-service post facility, and Relevant VFX, an independent visual effects producer. Prior to that, she was VP of business development at Speedshape, a VFX house focused on commercials and features.

Beginning in 2010, Currin served as VP of sales/motion picture post at Deluxe where she marketed digital intermediate, dailies processing and other post services. At Prime Focus, she was VP of operations and senior VP of sales/post productions for an operation servicing both television and motion picture clients.