Santa Monica’s Arsenal FX, which offers high-end commercial finishing, has brought on Kira Karlstrom in the roll of “business development executive.” She comes to the studio from Marvel Entertainment, where she was a manager in the live events division.
In this role, Karlstrom will be responsible for growing the business in terms of new clients and other biz dev opportunities. Her immediate focus will be integrating animation in the Arsenal FX Design Department to customize content and messaging through visual storytelling across multiple platforms.
“I see opportunities to broaden our work into co-branded TV spots, network animation and live events, as well as commercial and digital content,” says Karlstrom. “These new avenues are crucial not only for our brand, but, more importantly, for our clients. And, it will allow us to compete with any full-service post production, VFX or design studio.”