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Roger and Big Machine merge, operate as Roger

Creative agency Roger and full-service production company Big Machine have merged — a move that will expand the creative capabilities for their respective agency, brand and entertainment clients. The studios will retain the Roger name and operate at Roger’s newly renovated facility in Los Angeles.

The combined management team includes CD Terence Lee, CD Dane Macbeth, EP Josh Libitsky, director Steve Petersen, CD Ken Carlson and Sean Owolo, who focuses on business development.

Roger now offers expanded talent and resources for projects that require branding, design, animation, VFX, VR/AR, live action and content development. Roger uses Adobe Creative Cloud for most of its workflows. The tools vary from project to project, but outside of the Adobe Suite, they also use Maxon Cinema4D, Autodesk Maya, Blackmagic DaVinci Resolve and Foundry Nuke.

Since the merger, the studio is already embarking on a number of projects, including major creative campaigns for Disney and Sony Pictures.

Roger’s new 6,500-square-foot studio includes four private offices, three editing suites, two conference rooms, an empty shooting space for greenscreen work, a kitchen and a lounge.


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