Production music company Killer Tracks has rebranded as Universal Production Music. The new name strengthens alignment with parent company Universal Music Group.
As part of its rebrand, Universal Production Music has launched new US website. Using the new theme “Find Your Anthem,” the site provides intuitive tools for searching, sharing and collaborating, all of which are designed to help users discover unique tracks to tell their stories and make their projects stand out. New features include a “My Account” section that allows users to control access, download tracks, manage licenses and pay invoices.
“Customers will gain faster access to tracks, simplified licensing and more great music,” notes VP of repertoire Carl Peel. “At the same time, they can still speak directly with our music search specialists for help in finding that perfect track and building playlists. Our licensing experts will continue to provide guidance with questions related to rights and usage.”
Drawing on a roster of talent that includes top composers, producers and artists, Universal Production Music releases more than 30 albums of original music each month. It also offers more than 150 curated playlists organized by theme.
“We look forward to working closely with our colleagues in the US to share insights into emerging musical trends, develop innovative services and pursue co-production ventures,” says Jane Carter, managing director of Universal Production Music, UK. “Most importantly, our customers will enjoy an even wider selection of premium music to bring their projects to life.”