Audionamix – 7.1.20

Arnold Worldwide adds Jon Drawbaugh as director of integrated production

Arnold Worldwide has named Jon Drawbaugh as EVP/director of integrated production. Reporting to global chief creative officer Jim Elliott, Drawbaugh’s role is meant to further grow the agency’s integrated production offerings across Arnold and Studio6, a content production studio that is part of the Havas Network (Arnold’s parent company). Studio6 works with Arnold as well as outside clients.

Elliott and Drawbaugh had previously worked together at Goodby, Silverstein and Partners on campaigns for various brands, including as HP and Denny’s.

Drawbaugh will oversee Arnold’s cross-channel production efforts, and work closely with EVP/director of content production Bill Goodell to advance content production efforts across Arnold’s Boston and New York offices.

“Jon comes to us with extensive experience building contemporary integrated production capabilities, and we are extremely excited to have him aboard,” says Elliott.

Prior to joining Arnold, Drawbaugh led integrated production at DDB San Francisco, where he oversaw their Speakeasy content studio. In that role, he built a team of cross-platform production experts focused on creating innovative media agnostic communications for brands like Oracle, Slim Jim, Clorox and Qualcomm — including Qualcomm’s Fabric Content film series and Invisible Museum AR app.

Previously, he worked as SVP/director of integrated production at Mullen LA. He joined Mullen from FCB West where he oversaw a wide range of integrated production assignments. He also established the Foundry, the agency’s in-house production entity, which played a critical role in winning Levi’s business. Before that, Drawbaugh was a senior producer at Goodby, Silverstein and Partners, working on top brands like Chevrolet, Sprint, Hewlett-Packard, Dickies, Comcast, Cheetos, Denny’s, eBay, Starbucks, Subway, Kayak.com and AIDES.


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