After testing the New York market with a small footprint in Manhattan, creative animation/design studio Lobo has moved its operations to a new studio in New York’s Chinatown. The new location will be led by creative director Guilherme Marcondes, art director Felipe Jornada and executive producer Luis Ribeiro.
The space includes two suites, featuring the Adobe Creative Cloud apps, Autodesk Flame, Foundry Nuke and Blackmagic Resolve. There is also a finished rooftop deck and a multipurpose production space that will allow the team to scale per the specifications of each project.
Director/founder Mateus De Paula Santos will continue to oversee both New York offices creatively. Lobo’s NYC team will work closely with the award-winning São Paulo office, offering the infrastructure and horsepower of its nearly 200 staff with their US-based creative team.
Marcondes brings a distinct styling that fuses live action and animation techniques to craft immersive worlds. His art-driven style can be seen in work for clients such as Google, Chobani, Autism Speaks, Hyundai, Pepsi, Audi and British Gas. His short films have been screened at festivals worldwide, with his Tiger winning over 20 international awards. His latest film, Caveirão, made its worldwide premiere at SXSW.
Ribeiro brings over two decades of experience running business development and producing for creative post shops in the US, including Framestore, Whitehouse Post, Deluxe, Method Studios, Beast, Company 3 and Speedshape. He also served as the US consultant for FilmBrazil for four years, connecting US and Brazilian companies in the advertising production network.
Recent work out of Lobo’s US office includes the imaginative mixed media FlipLand campaign for Chobani, the animated PSA Sunshine for Day One out of BBDO NY and an animated short for the Imaginary Friends Society out of RPA.
Our Main Image: L-R: Luis Ribeiro, Mateus De Paula Santos, Felipe Jornada and Guilherme Marcondes.