Adobe launches Premiere Rush CC for social video

At the Adobe Max Creativity Conference, Adobe introduced Adobe Premiere Rush CC, the first all-in-one video editing app for social media creators that simplifies video creation and sharing on platforms such as YouTube and Instagram.

Designed specifically for online video creators, Premiere Rush CC integrates capture, intuitive editing, simplified color, audio and motion graphics with seamless publishing to leading social platforms, such as YouTube and Instagram, all in one easy-to-use solution.

With Premiere Rush CC, content creators do not have to be video, color or audio experts to publish professional-quality videos. Premiere Rush CC harnesses the power of Premiere Pro CC and After Effects CC; offers built-in access to professionally designed Motion Graphics templates in Adobe Stock to get started quickly; and features a Sensei-powered, one-click auto-duck feature to adjust music and normalize sound. It also allows access anywhere, enabling users to create compelling video projects — optimized for social distribution — on one device and publish from another with a consistent user experience across desktop and mobile.

Premiere Rush CC is available now on Windows and macOS and via the iOS App Store. (Google Play store availability is coming in 2019.) Adobe offers a variety of pricing plans tailored for customers’ needs:

• Premiere Rush CC is available for $9.99/month to individuals, $19.99/month to teams and $29.99/month to enterprise customers. Premiere Rush CC is also included as part of All Apps, Student and Premiere Pro CC single app plans and comes with 100 GB of CC storage. Additional storage options, up to 10 TB, are also available for purchase.

• Premiere Rush CC Starter Plan: Available for free, the Starter Plan gives customers access to all Premiere Rush CC features, use of desktop and mobile apps and the ability to create an unlimited number of projects and export up to three projects for free.


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