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72andSunny adds audio and editing suites

Creative company 72andSunny has added 13 new uncompressed-4K video editing suites to its Los Angeles office. Part of the large-scale project also includes three new audio mixing and sound editing suites, two of which feature RedNet Dante network interfaces from Focusrite. The installation was done by MW Audio Visual.

The company’s video editing suites vary in terms of tools. “We designed and built our edit suites to work in a number of editorial pipelines,” says John Keaney, director of Hecho En 72 operations at 72andSunny, which is their in-house studio and bespoke production unit. “Because certain projects are better suited for one editorial platform than another or the talent for a particular job may be stronger in one system than another, we built our systems to handle a few different operations.”

Their two main editing systems are Avid Media Composer 8 and Adobe Premiere Pro 9.2 (Creative Cloud 2015), but they will call on other editorial, motion graphics and audio applications as needed.

“With 12-core Mac Pros, ultra widescreen LG monitors for our project files, HP DreamColor monitors for editor playback, 55-inch Pluras for client playback, Blackmagic Ultrastudio 4K capture/playout devices and a Quantum StorNext SAN with SAN Fusion, we have a systems infrastructure that is compatible in either Avid or Adobe environments,” reports Keaney.

In terms of sound, one of the new audio suites is a full cinema post production and mixing studio, featuring a JBL 4722 cinema monitoring system and a Panasonic laser projector. A second studio, used for recording and mixing, uses the same Avid S6 console and Pro Tools HDX system as the cinema studio. Flanking the suites are two voiceover booths.

“The client wanted to be able to route any audio from either studio or either booth to any other location, instantly,” says Michael Warren, president of MW Audio Visual. “There is a RedNet 5 in the console rack in each studio and a RedNet 4 in each V-O booth, with a digital snake attached to the DB25 inputs of the RedNet 4 units. These are also connected, via shielded Cat-6 cabling, to Cisco switches that we have in each control room, V-O booth and rack. So we can matrix the audio from anywhere to anywhere, through the RedNet units.”

In fact, adds Warren, 72andSunny can send its audio anywhere in the world from there, through a sharable SAN that connects its entire campus and out to any other location via the Internet. “This is the new face of media workflow,” he says. “People are creating content for television, cinema, online — it doesn’t matter. It’s all about their ability to connect with each other and share the process, between rooms, across a campus, or globally.”

72andSunny’s clients include Google, Samsung, Activision, ESPN, Starbucks and Samsung.


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