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1stAveMachine adds Italian director Alessandro Pacciani to team

Brooklyn-based 1stAveMachine has added to its roster with Florence, Italy-born Alessandro Pacciani, who got his start in the industry working at ad agencies beginning at the age of 15. It was there he started learning about design, animation and visual effects.

By 19, he began directing, moving independent music videos to commercials, including those for BMW, Subaru, Nike, Samsung, Google and Universal. Now, with over a decade of experience in the international commercial world, Pacciani specializes in integration of live action with photoreal CG.

And when he’s not working on spots, he has been known to dabble in video game work. Pacciani directed the trailer for Bandai Namco’s video game Dark Souls II.

“We’re thrilled to have Alessandro on our roster,” says 1stAveMachine EP/partner Sam Penfield. “He’s entrepreneurial, fearless and makes things happen. Specifically, he’s dedicated to shooting as much live footage as possible in lieu of CG, and will fit seamlessly into the vibrant creative community at 1stAveMachine.”


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