NYC-based post studio Nice Shoes has hired senior colorist Maria Carretero, who comes to Nice Shoes with nearly two decades of global experience in color grading under her belt. Her portfolio includes a wide range of feature films, short films, music videos and commercials for brands like Apple, Jeep, Porsche, Michael Kors, Disney and Marriott, among many others. She will be based at Nice Shoes’ NYC studio, also working across Nice Shoes’s Boston, Chicago, Toronto and Minneapolis spaces and through its network of remote partnerships globally.
She comes to Nice Shoes from Framestore in Chicago, where she spent nearly two years establishing relationships with agencies such as BBDO, FCB, DDB, Leo Burnett Chicago and Media Arts Lab LA.
Carretero is originally from Spain, where she received an education in fine arts. She soon discovered the creative possibilities in digital color grading, quickly establishing a career for herself as an international artist. Her background in painting, coupled with her natural eye for nuanced visuals, are the tools that help her maximize her clients’ creative visions. Carretero’s ability to convey a brand story through her work has earned her a long list of awards, including Cannes Lions and a Clio.
Carretero’s recent work includes Jeep’s Recalculating, Disney’s You Can Fly and Bella Notte, Porsche’s The Fix and Avocados From Mexico’s Top Dog spot for Super Bowl 2019.
“Nice Shoes brings together the expertise backed by 20 years of experience with a personal approach that really celebrates female talent and collaboration,” adds Carretero. “I’m thrilled to be joining a team that truly supports the creative exploration process that color takes in storytelling. I’ve always wanted to live in New York. Throughout my whole life, I visited this city again and again and was fascinated by the diversity, the culture, and incredible energy that you breathe in as you walk the city’s streets.”