Tag Archives: Michael Kammes

Michael Kammes’ 5 Things – Video editing software

By Randi Altman

Technologist Michael Kammes is back with a new episode of 5 Things, which focuses on simplifying film, TV and media technology. The web series answers, according to Kammes, the “five burning tech questions” people might have about technologies and workflows in the media creation space. This episode tackles professional video editing software being used (or not used) in Hollywood.

Why is now the time to address this segment of the industry? “The market for NLEs is now more crowded than it has been in over 20 years,” explains Kammes. “Not since the dawn of modern NLEs have there been this many questions over what tools should be used. In addition, the massive price drop of NLEs, coupled with the pricing shift (monthly/yearly, as opposed to outright) has created more confusion in the market.”

In his video, Kammes focuses on Avid Media Composer, Adobe Premiere, Apple Final Cut Pro, Lightworks, Blackmagic Resolve and others.

Considering its history and use on some major motion pictures, (such as The Wolf of Wall Street), why hasn’t Lightworks made more strides in the Hollywood community? “I think Lightworks has had massive product development and marketing issues,” shares Kammes. “I rarely see the product pushed online, at user groups or in forums.  EditShare, the parent company of LightWorks, also deals heavily in storage, so one can only assume the marketing dollars are being spent on larger ticket items like professional and enterprise storage over a desktop application.”

What about Resolve, considering its updated NLE tools and the acquisition of audio company Fairlight? Should we expect to see more Resolve being used as a traditional NLE? “I think in Hollywood, adoption will be very, very slow for creative editorial, and unless something drastic happens to Avid and Adobe, Resolve will remain in the minority. For dailies, transcodes or grading, I can see it only getting bigger, but I don’t see larger facilities adopting Resolve for creative editorial. Outside of Hollywood, I see it gaining more traction. Those outlets have more flexibility to pivot and try different tools without the locked-in TV and feature film machine in Hollywood.”

Check it out:

Michael Kammes takes on VR in his latest ‘5 Things’ episode

The newest episode in Michael Kammes 5 Things series focuses on virtual reality. “There is a fine line between VR and AR (augmented reality),” he says. “AR, as the name implies, augments our existing environment — Iron Man’s heads-up display or HUD in his helmet is a very basic example of this. Virtual reality transports you somewhere different, even if it’s just your neighbor’s house…when they’re home, of course. VR can be 360 degrees, or, in some cases it can be less than that. Not only does this help the creators focus the story within a certain visual space, but it also helps hide many of the tricks used in production to get the shot.”

In this offering, Kammes answers five tech questions about VR — a primer, of sorts, for those looking to get into the realm of immersive video, but don’t know where to tech-start.

1. What is VR?
2. How do I shoot VR?
3. How do I edit VR?
4. How do I view VR?
5. What’s the future for VR?

Give it a watch…

Michael Kammes’ day job is as the director of technology for Key Code Media, a video/audio reseller and systems integrator.

Cool Stuff: Michael Kammes’ new Web series ‘5 Things’

By Randi Altman

Many of you, especially those who follow social media, might already know of Michael Kammes (@michaelkammes). As his Twitter description says, he’s a director of technology and marketing (at Key Code Media), a workflow consultant, a product specialist, a sound editor, a pundit, a geek, former Chicagoan and current Angeleno.

He is also creator of the new 5 Things web series where he picks a topic or technology and tells you the good and the bad. He has episodes dedicated to Adobe Anywhere, 4K and, most recently, Nexidia Dialogue Search. Next week the episode on Codecs will become live.

Continue reading