Tag Archives: Method

MPC adds Flame artists and executive producer to its finishing team

MPC has strengthened its finishing capabilities with the addition of Flame artist and creative director Claus Hansen, senior Flame artist Noah Caddis and executive producer Robert Owens. The trio, who have joined MPC from Method, have over a decade of experience working together. They will be based in MPC’s Culver City studio.

Owens, Hansen and Caddis are all looking forward to collaborating with MPC’s colorists and artists who are located all around the world. “We were attracted to MPC for the quality of work they are renowned for. At the same time it feels very accessible, like we’re working in a collective group, all driven by the same thing, to make great work,” says Hansen. “We are at a point in our careers where we can take our knowledge and skills to make the best experience possible for the company and clients.”

“There is an assurance that all projects will be treated with an artistic eye and scrutiny that is not typically found in the fast-paced nature of finishing and beauty,” adds Caddis.

Hansen has worked with agencies, such as CP+B, Wieden + Kennedy and Deutsch, creating effects, beauty and finishing work on content for brands including BMW, Lexus, Maserati, Microsoft, Target and Revlon.

Caddis has worked on spots for Infiniti, Kia, Adobe, Diet Dr Pepper and others. He too has a strong history of partnering with high-profile agencies like Deutsch, CP+B, Media Arts Lab, Agency 215 and David & Goliath.

“Robert, Noah and I have noticed the strong sense of camaraderie since we arrived, and it’s contagious,” says Hansen. “It gives the feeling of being in a tight-knit, creatively focused group that you want to be a part of. And that’s very appealing.”

Main Image: (L-R) Noah Caddis, Robert Owen and Claus Hansen.

Deluxe VFX

Craig Zerouni joins Deluxe VFX as head of technology

Deluxe has named Craig Zerouni as head of technology for Deluxe Visual Effects. In this role, he will focus on continuing to unify software development and systems architecture across Deluxe’s Method studios in Los Angeles, Vancouver, New York and India, and its Iloura studios in Sydney and Melbourne, as well as LA’s Deluxe VR.

Based in LA and reporting to president/GM of Deluxe VFX and VR Ed Ulbrich, Zerouni will lead VFX and VR R&D and software development teams and systems worldwide, working closely with technology teams across Deluxe’s Creative division.

Zerouni has been working in media technology and production for nearly three decades, joining Deluxe most recently from DreamWorks, where he was director of technology at its Bangalore, India-bsed facility overseeing all technology. Prior to that he spent nine years at Digital Domain, where he was first head of R&D responsible for software strategy and teams in five locations across three countries, then senior director of technology overseeing software, systems, production technology, technical directors and media systems. He has also directed engineering, products and teams at software/tech companies Silicon Grail, Side Effects Software and Critical Path. In addition, he was co-founder of London-based computer animation company CFX.

Zerouni’s work has contributed to features including Tron: Legacy, Iron Man 3, Maleficent, X-Men: Days of Future Past, Ender’s Game and more than 400 commercials and TV IDs and titles. He is a member of BAFTA, ACM/SIGGRAPH, IEEE and the VES. He has served on the AMPAS Digital Imaging Technology Subcommittee and is the author of the technical reference book “Houdini on the Spot.”

Says Ulbrich on the new hire: “Our VFX work serves both the features world, which is increasingly global, and the advertising community, which is increasingly local. Behind the curtain at Method, Iloura, and Deluxe, in general, we have been working to integrate our studios to give clients the ability to tap into integrated global capacity, technology and talent anywhere in the world, while offering a high-quality local experience. Craig’s experience leading global technology organizations and distributed development teams, and building and integrating pipelines is right in line with our focus.”

Agency producer Kitty Snyder heads to Beast, Company 3, Method in Atlanta

Post vet Kitty Snyder has been named director of creative partnerships for the Atlanta branches of Beast, Company 3 and Method Studios, all Deluxe Creative Services companies. Snyder will work with existing clients, establish new ones, and match projects with the right artists and solutions.

She comes to Deluxe Georgia from ad agency Huge Inc., where she was a commercial producer for clients like Airheads Candy. She often brought her projects to Beast, Company 3 and Method for post. She also spent more than a decade at post facility Crawford Media Services collaborating with a large team of artists and the production company now known as Chorus Films. Snyder got her start in the post industry as a coordinating producer and writer for HGTV and GPTV shows, and for various freelance producers.

She is also a singer/songwriter with her band called The Heart Wants What the Heart Wants, and can be seen playing in clubs around Atlanta.

We reached out to Snyder with some questions following her hire:

Why was now the right time to jump back into the post world from the agency
My career has always been highly focused in post production, so the question should actually be, “Why did you jump over to the agency side for a little while?” At the time, I had worked at a post house for almost 10 years, and was a production coordinator before that, so the tangent I took as a producer for agency Huge, Inc, was three-fold: I was ready for a change at that time, they have very impressive work and clients, and I wanted to experience the energy of an agency.

So it was a great move, but I quickly realized that I missed my true passion, which is being around editors, colorists, VFX artists, sound designers and music composers. I like to see the spots come together in the final stages — that’s what gives me the most inspiration. I also enjoy the process of meeting with creatives and clients — those who develop the concept, create the storyboard and want to see their vision brought to life — and then sharing with them the work of my talented colleagues, who not only accomplish that goal, but make it even better than they imagined.
Why these three companies? 
Because I have been in the post business long enough to know who the best of the best is. I know that I will be proud to represent these teams, as both individual artists and as a full-service post solution. And, when I walk in those doors, I feel like I’m home.

Deluxe hires producer Joanna Woods for Beast, CO3, Method in Chicago

Deluxe Creative Services has brought on producer Joanna Woods, who will oversee projects in Chicago for co-located sister companies Beast, Company 3 and Method Studios.

Woods (pictured above) has worked on TV, radio, video and web content for brands including Allstate, Walmart, Coors Light, Sprint, KFC and more. She comes to the team from Music Dealers, where she worked closely with agency and post house producers, as well as in-house engineers. She has also held production roles at Another Country studios and Chicago Recording Company.

“It’s rare in Chicago for one facility to have centralized production encompassing editorial, finishing, color and graphics all under one roof. Beast, Company 3 and Method all have great standing in our community in terms of both caliber of work and client relations,” says Woods.

In other employee news, Kendall Fash (pictured right), who was previously in the producer role, has been named national director of marketing for Beast. She will remain based in Chicago.

Fash has been with Beast’s Chicago office for five years, most recently in the role of senior producer across Beast, Company 3 and Method. In her new position she will oversee marketing initiatives for all seven Beast facilities across the US. Fash has shepherded many projects through the Chicago office, working with brands such as Nike, McDonald’s, Michelob Ultra and Yelp, and top ad agencies in both the local market and nationwide.

Behind the Title: Method VFX supervisor Alvin Cruz

NAME: Eduardo “Alvin” Cruz

COMPANY: Method Studios (@method_studios)

CAN YOU DESCRIBE YOUR COMPANY?
Method Studios is an artist-driven global studio that offers high-end visual effects for the film, commercial, television, gaming and design industries.

WHAT’S YOUR JOB TITLE?
Visual Effects Supervisor

WHAT DOES THAT ENTAIL?
A visual effects supervisor is the person who determines creative and technical approaches for Continue reading

Method ignites ‘Catching Fire’ VFX

By Randi Altman

The Francis Lawrence-directed Hunger Games: Catching Fire finds Katniss and Peeta, the heroes of District 12, living life after the games. That includes going on a victory tour to the other districts,  but soon the bubble bursts and they are called back to fight for their lives.

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