Tag Archives: Adobe Creative Suite

Made in NY’s free post training program continues in 2018

New York City’s post production industry continues to grow thanks to the creation of New York State’s Post Production Film Tax Credit, which was established in 2010. Since then, over 1,000 productions have applied for the credit, creating almost a million new jobs.

“While this creates more pathways for New York City residents to get into the industry, there is evidence that this growth is not equally distributed among women and people of color. In response to this need, the NYC Mayor’s Office of Media and Entertainment decided to create the Made in New York Post Production Training Program, which built on the success of the Made in New York PA Training Program, which for the last 11 years has trained over 700 production assistants for work on TV and film sets,” explains Ryan Penny, program director of the Made In NY Post Production Training Program.

The Post Production Training Program seeks to diversify New York’s post industry by training low-income and unemployed New Yorkers in the basics of editing, animation and visual effects. Created in partnership with the Blue Collar Post Collective, BRIC Media Arts and Borough of Manhattan Community College, the course is free to participants and consists of a five-week, full-time skills training and job placement program administered by workforce development non-profit Brooklyn Workforce Innovations.

Trainees take part in classroom training covering the history and theory of post production, as well as technical training in Avid Media Composer, Adobe’s Premiere, After Effects and Photoshop, as well as Foundry’s Nuke. “Upon successful completion of the training, our staff will work with graduates to identify job opportunities for a period of two years,” says Penny.

Ryan Penny, far left with the most recent graduating class.

Launched in June 2017, the Made in New York Post Production Training Program graduated its second cycle of trainees in January 2018 and is now busy establishing partnerships with New York City post houses and productions who are interested in hiring graduates of the program as post PAs, receptionists, client service representatives, media management technicians and more.

“Employers can expect entry-level employees who are passionate about post and hungry to continue learning on the job,” reports Penny. “As an added incentive, the city has created a work-based learning program specifically for MiNY Post graduates, which allows qualified employers to be reimbursed for up to 80% of the first 280 hours of a trainee’s wages. This results in a win-win for employers and employees alike.”

The Made in New York Post Production Training Program will be conducting further cycles throughout the year, beginning with Cycle 3 planned for spring 2018. More information on the program and how to hire program graduates can be found here.

ESPN’s NBA coverage gets a rebrand

The bi-coastal studio Big Block recently collaborated with ESPN to develop, design and animate a rebrand package that promotes their NBA coverage. With nearly a year of design development, the studio’s role expanded beyond a simple production partner, with Big Block executive creative director Curtis Doss and managing director Kenny Solomon leading the charge.

The package, which features a rich palette of textures and fluid elegance, was designed to reflect the style of the NBA. Additionally, Big Block embedded what they call “visual touchstones” to put the spotlight on the stars of the show — the NBA players, the NBA teams and the redesigned NBA and ESPN co-branded logo.

Big Block and ESPN’s creative teams — which included senior coordinating producer for the NBA on ESPN Tim Corrigan — collaborated closely on the logos. The NBA’s was reconfigured and simplified, allowing it to combine with ESPN’s as well as support the iconic silhouette of Jerry West as the centerpiece of the new creation.

Next, the team worked on taking the unique branding and colors of each NBA team and using them as focal points within the broadcasts. Team logos were assembled and rendered and given textures and fast-moving action, providing the broadcast with a high-end look that Big Block and ESPN feel match the face of the league itself.

Big Block provided ESPN with a complete toolkit for the integration of live game footage with team logos, supers, buttons and transitions, as well as team and player-based information like player comparisons and starting lineups. The materials were designed to be visually cohesive between ESPN’s pre-show, game and post-show broadcasts, with Big Block crafting high-end solutions to keep the sophisticated look and feel consistent across the board.

When asked if working with such iconic logos added some challenges to the project, Doss said, “It definitely adds pressure anytime your combining multiple brands, however it was not the first time ESPN and NBA have collaborated, obviously. I will say that there were needs unique to each brand that we absolutely had to consider. This did take us down many paths during the design process, but we feel that the result is a very strong marriage of the two icons that both benefit from a brand perspective.”

In terms of tools, the studio called on Adobe’s Creative Suite and Maxon Cinema 4D. Final renders were done in Cinema 4D’s Physical Render.

Bluefish444 offers new SDI features for Adobe CC, Media Composer 8, Scratch 8

Over the past week or so, Bluefish444 has made multiple announcements focused on an updated Windows Installer (V5.12.0) for its SDI input/output cards specifically for partner products Assimilate Scratch 8, Adobe Creative Cloud 2014 and Avid’s Media Composer 8.


Bluefish444 has released Windows installer 5.12.0, a Windows 7/8 driver compatible with the Epoch|4K Supernova and Epoch|Supernova S+ cards supporting new high frame rate YUV SDI output from Assimilate Scratch 8 software.

New support includes: 4K SDI output as 4096×2160 at 60fps and a much anticipated 2k/4k at 48fps SDI output.

 Bluefish444’s 5.12.0 Windows 7/8 installer support for Adobe Creative Cloud (2014) includes compatibility with all Create, Epoch and Epoch 4K Supernova video cards.

This free release also provides added functionality for live capture of 4K SDI as 4096×2160 at 60fps from digital cinema cameras using Epoch|4K Supernova and Adobe Premiere Pro CC 2014. 

The 5.12.0 Windows7/8 installer is a major update for Adobe After Effects CC 2014 users, adding 4K/2K/HD/SD RGB/YUV SDI output, full support for Adobe Mercury transmit and audio monitoring through ASIO 64.

“Bluefish444 has lifted the bar for 4K SDI high frame rate workflows with new 4K 60p SDI capture through Adobe Premiere Pro, 4K 60p SDI preview through Adobe After Effects and Assimilate Scratch 8,” says Tom Lithgow, Bluefish444 product specialist. “Bluefish444 is committed to offering our customer base the full gamut of 4K 60p workflow options and our new Windows 7/8 installer extends that support to Bluefish444 Adobe and Assimilate customers.”

Windows Installer 5.12.0 is also compatible with all Bluefish444 Epoch hardware and the Create | 3D Ultra supporting dedicated HD 1080p 30 YUV/RGB SDI I/O for Avid Media Composer 8 and Avid Symphony.

The new installer is freely available for all Bluefish444 Epoch and Create customers from the Bluefish444 homepage and is compatible with the complementary Bluefish444 Symmetry and Bluefish444 Fluid applications: IngeStore and DNxHD IngeStore.